Back The CipherBuilding Legacy in Hip-Hop
Explore how artists in the Hip-Hop industry can build a lasting legacy through entrepreneurship, strategic branding, and fan engagement. DJ Universe shares insights into transforming art into enterprise and the vital role fans play in this journey.
Published OnMay 6, 2025
About the podcast
Back the Cypher is a Hip-Hop podcast series hosted by DJ Universe, blending music, business, and movement. Each episode empowers indie artists and fans to build legacy through the Road to Legacy Tour, AI, merch, and culture. This ain’t just talk—it’s strategy, hustle, and revolution.